The agency didn't understand logistics. The leads were wrong. You went back to doing it yourself. Here's why working with us is different.
Our Commercial Director spent ten years selling logistics at DHL Parcel, DPD, DHL Express, and DSV. Not marketing logistics — actually selling freight. Managing £800K portfolios, negotiating enterprise contracts, recovering lost revenue, and sitting across the table from procurement teams who've heard every pitch going.
That matters because our outreach doesn't sound like it was written by a marketing agency. When we email a Head of Transport about capacity issues on their European routes, or message a 3PL Operations Director about customs delays eating into their margins, the language is right. The pain points are real. The prospect can tell the difference between someone who's read about logistics and someone who's lived it.
Generic agencies treat logistics like any other B2B vertical. They'll send the same templates they use for SaaS companies and recruitment firms, swap in a few freight keywords, and wonder why the reply rate is 0.3%. We don't do that because we know it doesn't work — we've been on the receiving end of it.
We use technology to build prospect lists, personalise emails, and optimise campaigns. That's where technology belongs — handling data at scale, finding patterns, and automating the parts of prospecting that don't need a human touch.
But the moment a prospect responds — by email or phone — they talk to a real person. Our team qualifies every lead by phone. They confirm budget, authority, need, and timeline through an actual conversation. They book the meeting into your calendar. They write the briefing document so your salesperson walks in prepared.
No chatbots. No AI voices. No automated phone systems. No scripts read by someone who's never heard of demurrage.
This isn't a philosophical position — it's practical. Logistics is a relationship industry. A procurement manager at a national carrier isn't going to discuss their freight spend with a bot. An Operations Director at a 3PL won't open up about capacity problems to an automated sequence. These conversations need a human who understands the context, can ask the right follow-up questions, and knows when a prospect is genuinely interested versus just being polite.
Most agencies charge a monthly retainer and deliver whatever they deliver. If the leads are bad, you're still paying. If they miss their targets, they'll blame your ICP or your market. You carry all the risk.
We structure it differently. You pay a fixed monthly retainer for infrastructure and account management, plus performance fees only on leads we actually deliver. From Month 3, we commit to agreed minimum volumes. If we fall short, your retainer drops to zero and we keep working at our cost until we've delivered what we promised.
That's not a marketing slogan — it's a contractual commitment. We can offer it because we've done this before and we know the model works. And if we don't believe we can deliver for your specific market, we'll tell you on the strategy call rather than take your money and hope for the best.
You can also set a spend cap, review every lead within 48 hours, and leave with 30 days' notice after your initial commitment. Your data belongs to you forever.
Book a free 30-minute strategy call. We'll ask about your target market, your current pipeline, and how you're generating leads today. Then we'll tell you honestly whether we can improve on it.
Book Your Free Strategy CallNo pressure · No hard sell · 30 minutes